September edition of South Carolina Living magazine is online!

The September 2016 edition of South Carolina Living magazine was delivered to mailboxes of subscribing members over the weekend. Horry Electric’s local content is also available online! You can also access the rest of the magazine online.

Horry Electric highlights include:September cover Horry South Carolina Living magazine

  • CEO Column – Electrical Safety Messages for Kids
  • HEC News – October 1 facilities charge increase
  • Feature on Right-of-Way Clearing – includes the current R-O-W trimming schedule
  •  HEC 75 Acts of Kindness – continued summary of the recipients with a feature on Green Sea Baptist Church WMU and their Fostering Hope project

You Can Help Beat the Peak!


Starting today, members of Horry Electric Cooperative can sign up to receive alerts asking them to reduce their energy use during times of peak demand for electricity. 

“The co-op has been managing peak demand on the system for many years,” says James P. “Pat” Howle, executive vice president and CEO for Horry Electric. “We regularly track energy use on the system and go into what we call ‘load control’ when the peak demand for electricity hits.”

“Think of it as rush hour for electricity,” says Penelope Hinson, spokesperson for Horry Electric. “There are times in the day when you know traffic is going to be bad as people rush to work or school in the mornings and then rush home at the end of the day,” she continues. “To save time, gasoline and sometimes aggravation, it’s best to avoid being on the road  during those times if you can arrange your schedule to travel during other times of the day.”

“It’s pretty much the same for energy use,” says Hinson.  “There are times of the day in summer and winter when people are going to be doing tasks that increase energy use on the system.”  The usual peak times for energy use are 6-9 a.m. in the winter and 3-8 p.m. in the summer.

Horry Electric has been managing peak demand for many years through voltage reduction. “On top of that, we have 5,501 members participating in our water heater load management programs,” says Howle. “Through those programs alone, we’re able to shave over 2,200 kilowatts of peak load per peak incident during summer months and over 3,800 kilowatts of load per peak incident during winter months.”

“With member participation in the Beat the Peak program, we can have an even bigger impact on controlling load and avoiding peak demand,” says Reed Cooper, manager of engineering. “When members receive the alerts, all we’re asking them to do is shift energy consumption from times when demand for electricity is highest.”

When demand for electricity rises, so do the costs. “When the cooperative purchases large amounts of energy during peak periods over the course of a year, it puts upward pressure on the electricity rates the co-op and our members pay,” says Howle. “By ‘beating the peak’, we can all save a significant amount of money by keeping wholesale power costs low and stable.”

How you can help

It’s easy.  Sign up to participate in the Beat the Peak program to receive alerts by text message, email or phone.  “When you get an alert, make a conscious effort to shift energy use to other times of the day,” says Cooper, adding that the purpose of the effort isn’t to stop using individual appliances altogether, just use them during times when the demand for electricity is not high.

“Shifting energy use to different hours of the day will help hold down everyone’s costs,” says Howle. “If we can work together, it’s a win-win for all members and the co-op.”

Ready to help?  Sign up here and don’t miss out on the video, which explains the program, at the top of the sign-up page.


Beat the Peak is an initiative intended to introduce members to the concept of ‘peak demand’ periods and why those particular times are important to their electric cooperative.


August edition of SCL online NOW!

The August 2016 edition of South Carolina Living magazine was delivered to mailboxes of subscribing members last weekend. Horry Electric’s local content is also augustcoveravailable online! You can also access the rest of the magazine online.

Horry Electric highlights include:

  • CEO Column: Save with the Co-op Connections Card!
  • Horry News: One for the history books. Horry Students part of record DC trip
  • Horry Extra:  Discounts from local businesses – Co-op Connections
  • Horry Extra: 
    • Green Sea boy goes ‘wild’ after Act of Kindness
    • Kindness makes for more happy campers
  • Horry Extra:  Right of Way maintenance schedule;  Powering up – how power is restored and reporting outages.


July edition of South Carolina Living is online NOW!

The July 2016 edition of South Carolina Living magazine has been delivered to the mailboxes of subscribing members, plus Horry Electric’s local content is available online! You can also access the rest of the magazine online.

Horry Electric highlights include:July2016 horry cover

  • CEO Column: You are a MEMBER, not just a CUSTOMER
  • Horry News: We will pay you to stay in HOT WATER!; Surge Guard; a two-step program to help you protect your electronic devices
  • PowerTouch – Use it to get in touch – We need updated contact information!
  • Horry Extra – Acts of Kindness continued; Big Paws Canine Foundation is featured on page 20B. Additional Acts of Kindness are listed on pages 20C and 20D





Pokémon NO!

PokemonGoSafetyHorry Electric Cooperative and other utilities are reminding players of Pokémon Go to STAY AWAY from electric substations, power plants and other electric equipment. The new smartphone-based augmented reality game sends players to real world places to “catch” Pokémon.

Pokémon characters turn up everywhere—from grocery stores to hospitals. But they’re also appearing at electric substations, drawing players into extremely dangerous, life threatening situations.

“Electric utilities cannot control where the Pokémon appears and players should make sure they catch their Pokémon from a safe distance,” said Penelope Hinson, spokesperson for Horry Electric. “Any game or activity that distracts people from the possible dangers around them and potentially brings them in proximity to our electric equipment and lines is a major concern for all of us.”

Remember these important electrical safety tips from Horry Electric as you try to #CatchEmAll:

  • Never touch electric equipment, including transformers and power lines.
  • Never touch a downed power line. Assume all lines are energized and dangerous.
  • Never climb utility poles.
  • Never enter an electric substation.

NRECA Names Former U.S. Rep. Jim Matheson New CEO

NRECA CEO Jim Mattheson

(Arlington, Va.) Released by NRECA June 13— The National Rural Electric Cooperative Association (NRECA) today announced that former U.S. Rep. Jim Matheson has been selected to serve as NRECA’s 6th chief executive officer. Matheson will succeed Jo Ann Emerson, who was stricken by a severe illness in August of last year. He will join the association and assume his duties as CEO in July.

“On behalf of our board of directors, we are extremely excited to have Jim join NRECA,” said NRECA President Mel Coleman. “Jim will bring to the position a broad knowledge of the issues facing rural America and will be an inspirational leader for America’s Electric Cooperatives.”

Matheson currently serves as principal, public policy practice for Squire Patton Boggs, a large well-respected international law firm based in Washington, D.C. During his tenure in the U.S. House of Representatives, from 2001 to 2015, he served as a member of the House Energy & Commerce Committee. The respect Matheson has on both sides of the aisle, and his ability to bridge political and policy divides to find common ground, will serve NRECA and all member cooperatives very well.

“I am excited by the opportunity to lead NRECA and to continue to build on its remarkable record of service to its members,” Matheson said. “I am honored to be associated with this member-driven organization that has a strong reputation for quality and integrity. I look forward to working collaboratively with all of the cooperative community as we look to the future.”

In addition to his extensive background in Congress and public policy, Matheson worked in the energy industry for several years. He was a project development manager in the independent power industry. He worked at two consulting companies, including his own firm, providing services to large energy consumers.

Jim was born and raised in Salt Lake City, Utah. He attended public schools in Salt Lake City, received a Bachelor’s Degree in Government from Harvard University, and an MBA in Finance and Accounting from UCLA.

The National Rural Electric Cooperative Association is the national service organization that represents the nation’s more than 900 private, not-for-profit, consumer-owned electric cooperatives, which provide service to 42 million people in 47 states.


Annual Meeting 2016 draws big crowd

annual meeting statistics

The Cooperative posted the time at which quorum was achieved for the 2016 Annual Meeting of Members on their Facebook page.

Registration lines for the 2016 Annual Meeting of Members opened at noon on May 10 and, by 12:17 p.m.,  25% of the co-op’s quorum requirement had been met.  “The quorum requirement is 5% of the co-op’s total membership,” explains James P. “Pat” Howle, executive vice president and CEO of the Cooperative.  This year, that number was 3,026. “We achieved that number by 2:10 p.m.,” says Howle.

Registration continued until 7 p.m. and the final count of registered members at the 2016 Annual Meeting was 6,369. Horry Electric’s all-time attendance record was set in 2013 with 7,571 registered members.

Elaine Gore (District 1), Ronald Floyd (District 5) and Ashley Anderson (District 7) all ran unopposed in the trustee election.  All three were re-elected for three-year terms by acclamation during the business meeting. Members also considered and voted on an amendment to the bylaws related to patronage capital. The additional language applies directly to bankruptcies and gives the Cooperative the ‘Right of Recoupment’. It protects the Cooperative and its members against the risk of losing capital in bankruptcy situations where orders are granted that eliminate debts, liens, etc.

2016 Annual Meeting of Members-WINNERS_Page_5A prize drawing followed the business meeting. The 2016 Annual Meeting of Members-WINNERS list can be downloaded and printed or viewed on Horry Electric’s Facebook page in the album titled 2016 Annual Meeting of Members Prize Winners